Lead the creative strategic storytelling and designed from concept to completion. The recruitment brochure is a vital part of the sales process for Dream Vacations. Its job is to clearly outline all the key information and benefits to buying a Dream Vacations Travel franchise. This piece helped to increase franchise sales by 32% year over year. Ads appearing in Entrepreneur Magazine as part of the franchise's recruitment efforts brought increased exposure for the Dream Vacations brand and were responsible for 10% of closed franchise sales.